Amy is a creative strategist, award winning designer, author & cultural producer


She received her BFA from The School of the Art Institiute of Chicago and her MFA from Maryland Institute, College of Art, where she concentrated on photography, gender issues and critical theory. After her studies Amy spent her first professional years straddling the worlds of contemporary art and the growing tech bubble of mid-90’s San Francisco; writing and editing for art journals and magazines including The New Art Examiner and Surface Magazine while also developing brands for companies in the tech startup scene.


Moving to Berlin in 2000, Amy joined the boutique think tank Arthesia as their Creative Director, where she developed brand concepts and storytelling toolkits for clients including Deutsche Bank, PriceWaterhouse Cooper and Swiss Re.


Branching out on her own a few years later, Amy founded Blixa 6 Studios. Since 2003 she has grown it into an award winning design boutique providing branding, graphic design and creative direction for both independent entrepreneurs and institutional organizations. Over the years, she has also taught at various art & design colleges and speaks on the topics of branding for a new era, purposeful identity creation and digital entrepreneurship to academic, creative and business communities.


While continuing to provide custom design and consulting for select clients including TEDx Germany, Katarina Witt and The Max Planck Institute, Amy has also developed a deep resource of digital tools and images for license. With this platform she provides “raw” graphic materials to artists, designers and businesses worldwide, enhancing their new creative works with her visual creations.


Amy contributes her time, experience and talents to support non-profit arts and cultural programs, most notably the Berlin based dance performance series LUCKY TRIMMER e.V.. Since 2004 she has contributed to the growth of Lucky Trimmer through design, strategy, ambassadorship and curatorial work.

Blixa 6 Studios

Identity development & design

For over 15 years Amy has led this award winning design boutique providing branding, graphic design and creative direction to independent entrepreneurs, institutions and organizations. Since that time she has produced many large scale projects for clients including Katarina Witt – the 2x Olympic gold medal winning figure skater, TEDx Berlin, Telekom, The Max Planck Institute, Humboldt University’s Institute of Archaeology and The University of Applied Sciences in Berlin to name a few.


Since 2012, Blixa 6 Studios has evolved to include a digital art resource for artists, designers and businesses, providing “raw” graphic materials to enhance new creative works. Through online marketplaces she offers a deep catalogue of licensable digital graphics and templates for personal and business purposes.


All the while Amy continues to provide creative strategy and bespoke design services for a handful of select clients. By fostering deep understanding and trust, Amy’s client relationships tend to become strategic partnerships that last for years, coming together to develop new projects and gain fresh perspectives.



Amy speaks on a variety of topics for educational and professional audiences. Weaving personal stories with scientific findings and bespoke methodologies for identity development, her talks inform and inspire, motivating change and personal action.


The Science
Super Powers

Identity Development

Branding for a New Era
Authentic Story Development
Multi-passionate business

New Sciences

Morphic Fields
Quantum Physics

Case Studies

Lucky Trimmer

Dance Performance Series

2004 – Present


Identity Development & Strategy

Since 2004 Amy has contributed to the Berlin based dance performance series Lucky Trimmer. This internationally renowned dance festival features short format pieces of 10 minutes or less from artist around the world. In this entirely volunteer based enterprise she participates in the curatorial board, strategic development and international ambassadorship, while also leading the brand development, cult posters and promotion designs.

Mograt Island

Archaeological Mission

2014 – 2016


Identity Development & Design

The Mograt Island Archaeological Mission began working on the island, located in the Sudanese Nile, in 2013. The aim: to study Mograt’s archaeology and contribute to writing the history of the island. In order to enter into a dialogue with everyone interested in the island’s heritage, including archaeologists, local residents and the diverse range of visitors to the island from Sudan and abroad, Amy was brought in to work closely with the leadership team of archaeologists at Humboldt University, Berlin, developing an overarching visual identity and several communication tools including website, book and others.

Gisbert Pöppler

Architektur | Interieur

2006 – Present


Concepts, Communication & Stratgegy

Working together off-and-on for well over 10 years, Gisbert calls on Amy for participation with the architecture studio on many levels. Whether creating special project concepts, invoking the brand voice for web and print communications or acting in an advisory role for the strategic development of the business itself, Amy’s contributions to Gisbert Pöppler’s business have played an important role in the company’s ongoing growth.

What Clients Say


Amy is able to listen & help YOU come out with the right ideas


We were starting as a concept–not even a magazine, let alone a publishing company–and Amy was there to pull our thoughts together and help us transform them into more concrete ideas. Instead of walking in with a ready-made strategy that may or may not fit what your company might be looking for, she works from the ground up to build a structure that works for you and your team.

Dr. Peter Hessen | Founder, Sugarhigh Publishing
Dr. Cornelia Kleinitz

Working with Amy is a deeply satisfying experience


By asking questions in the most productive manner Amy helped to structure our unformed thoughts and ideas, and put us on a track where vagueness was peeled away and the essence was uncovered of what the brand identity and its ‘story’ should be. She helped us find the right visual message and ‘voice’ for addressing both the scientific community and the global public with a highly functional yet also a stand-out presentation both online, in presentations and in print.

Professor Dr. Cornelia Kleinitz | Archaeologist, Humboldt Universität, The Musawwarat Graffiti Archive

Amy is a big picture talent excelling in strategy, branding, writing & design.


She is an exceedingly talented creative with outstanding analytic skills, conceptual development and strategic design solutions. In our projects together Amy provided research into company, customers and competitors as part of the design process. Her outstanding work and understanding ranged from consumer products to biotech campaigns.


Arielle Basch | VP, Strategic Planning & Business Development, Omnicom Group

As Seen In

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Want to learn more? Interested in working together? Get in touch! Send an email to: